Twitter Rolls out New Feature – Redesigned Camera On It’s App

Twitter has recently redesigned some of the features in its camera. The updated app will allow the users to add hashtags, use color labels, overlay location as well as capture media elements. According to Tech Crunch, media elements will now be displayed in a more immersive and larger format with the image displayed before the texts in the tweets. The main objective behind the redesign is to offer the users, the ability to portray more visual content which they click using the device’s real-time camera.

Is The New Design Aimed To Surpass The Rivals?

Twitter is not launching any feature like dedicated photo feeds or stories to rival its competitor Instagram. The aim of the company is to become a real-time lens rather than becoming an interpretation of a lens through words by other people.

The enhanced camera will allow more people to shoot and post media, making the app accessible interpretation users overwhelmed by text content. An increasing amount of visual content will also allow the company to slip in more visual ads between the feeds.

Any Changes in the Algorithm?

According to the official statement released by Twitter, the camera won’t have a boost in the algorithm while creating tweets. Rather, the entire procedure is a combination of the technical and human mind. It will users to the feeds section and just like Instagram or Facebook, many huge brands or media organizations will take advantage of this new feature and stand out among the others in the feed.

What is New in the User Interface?

Once you swipe left in the timeline, you will find a camera shutter button just like Snapchat, which will record pics with just a tap, and record videos when the user holds it. Videos will be a maximum of 2minutes in length.

There is also a live broadcast feature where with a simple swap you can record and broadcast live audio as well as video. Based on big events happening nearby, Twitter will also suggest hashtags to the users. You can also add your own hashtag, along with location and caption.

However, currently, there isn’t any light enhancements, stickers or other tools in the camera like the way it is in the default image uploader which users see while composing a tweet. Twitter is currently focusing on tags that will channel the conversations on the right track instead of improving the user experience of its media.

Based on its previous records, Twitter is a bit afraid of bringing any sudden changes into their system since it may disturb the longtime users of Twitter. But currently, for keeping up with their competitors they are bringing in new changes and have pushed out the new camera feature early for getting feedback from its users. They finally understood that being scared to try out new things will do nothing but leave Twitter behind the competitors.

In general, Twitter users won’t find any replacement app that offers the feature of flexible constant conversation. The new camera probably won’t change anything in that as well. However, shifting to communication-based on visual media can make the app more comfortable to a genre of users who converse through images.

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